Difficult Is Worth Doing – Live Honda Skydiving Advert HQ!
25 September 2008
25 Comments
A team of elite skydivers jump simultaneously from two aeroplanes and form the letters H, O, N, D and A in sequence, within a three minute time limit to advertise the new Honda Accord. This was all done live on television and was the first live advert in the UK.
This was done to promote the “Difficult is worth doing” philosophy.
www.difficultisworthdoing.com
Originally shown on Channel 4 at 8.10pm on 29th May 2008
To watch the ad that accompanies this, click here
http://uk.youtube.com/watch?v=hI2U7xkcgbc

















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It is the new Honda Accord
amazin…. but only thing, the ads for honda so why, correct me if im wrong is da guy on the grounds car not a HONDA???!!! you would of though they would have got one just for the ad…!!!
AWESOME!! Nicely fucking done. Wow. Hahahaha!
hahaha, wondering, my drunk.
hey, that was nice. but i was wondering? can they spell out huskavarna just for old times sake? it starts with H & ends in A……ok….uh….nm
Simplemente alucinante!!!
i heard about this on the radio, the day it was on TV. i watched it not rly expecting to see anything riviting. but it is proper intense, i could not comprehend that i was watchin it live. why was it on in the adverts to such a shite programme, like come dine with me. it should of been on like everyone channel, well maybe not every channel but like ITV CHAN4 and five, it should have been on all three of them channels.
cool but i dont really want a honda
WOW. thats friggin awesome.
no but it made want to go skydiving again
Awesome advert, did it make you want to buy a Honda?
Bravo all-bloody-round!
Totally agree. This is A-M-A-Z-I-N-G
It’s only when you go to other countries that you realise how good British television actually is!
that is fucking stunning!!! RESPECT.
wow ..gr8 vid those guy have guts…id love to do it
BMW should try it =D
ya what if it was like lamborghini gallardo lp 560-4?
or like lamborghini murcielage
the best!
l-a-m-b-o-r-what the fuck is next? oh yeah-g-h-..oh shit! *splat*
Lucky htey didnt do it for mercedes-benz LOL
lucky honda is a pretty short word eh? XD
Cool ad, I’d like to see Lamborghini try it!
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